It is no exaggeration to say that Appetree have re-invented foil and kiteboard production. What started as a low volume operation in their native Netherlands has evolved into a state-of-the-art production facility in Portugal where their top-secret board construction process rolls out the lightest and strongest boards in the business. And not just for Appletree, there are now plenty of other brands who are keen for a slice of the Appletree action…
Overseeing the whole production process and growth of the brand has been Wieger who has ensure that Appetree has grown without losing any of the integrity and attention to detail which has come to define the brand.
We’re excited to be sitting down with him at EFWE to discuss the Appletree journey with him and to get his thoughts on the direction of board design and construction. Will we find out what goes on in the Top Secret laminating room at Appletree HQ? No. Will this be essential listening for anyone who wants to hear about board design from the very best in the business? Yes it will…
